October 13, 2025
Senior Content Marketing Manager
Research shows that well-recognized employees are 45% less likely to leave their jobs. Given the high driver turnover rate—and the estimated cost of replacing one driver rising to $12,799—recognizing and rewarding your drivers should be a continuous part of your fleet’s culture.
That’s why we created our guide—Building a Driver Recognition and Rewards Program: Safety and Efficiency Incentives that Work—filled with insights from Samsara customers on how to build a recognition program. Inside, you'll find proven tips and strategies, as well as a look at the latest Samsara features designed to help you recognize and reward your team more effectively. One of our newest capabilities, Recognition, makes it easy to recognize great driving across safety, HOS compliance, and fuel efficiency. This system automatically tracks streaks of incident-free drive time, allows fleets to set milestones for automatic badge recognition, and helps identify the most improved drivers. Drivers can even track their own progress directly in the Samsara Driver App.
Check out the video below for a quick look at how Samsara can help you personalize driver recognition and improve engagement.
Samsara’s AI-powered safety solution empowers you to engage, protect, and celebrate your drivers every day of the year. With AI Dash Cams spotting risks and in-app Recognition for safe speed, focused driving, and fuel-friendly habits, you can truly appreciate drivers for the great work they do.
Ready to build a recognition program that enhances safety, efficiency, and retention? Download our guide today.
Download guide