Last Updated: May 2022

Samsara Cookie Policy

This Cookie Policy describes how Samsara Inc. and its affiliates (“Samsara”, “we”, “us” and/or “our”) uses cookies and similar technologies to collect and store information when you visit, use or interact with our website, products, and services.  For more information about our privacy practices as a data controller, review our privacy policy.

What are cookies?

Cookies, used by most websites, are text files stored on a user's browser containing information about the user (e.g., information about devices and networks used to access our website). Cookies and similar technologies record certain information about your interaction with our website, products and services. E.g., If you visit our website, this would include:

  • Your browser and device data, such as IP address, device type, device and advertising identifiers, browser type, screen resolution, operating system name and version, device manufacturer and model, language, plug-ins, add-ons and the language version of the pages you are visiting;

  • Your usage data, such as time spent on our website, the pages visited, links you clicked, your language preferences, and the pages that led or referred you to our website.

Do we use cookies and similar technologies?

Cookies and similar technologies play an important role in helping us provide personal, effective and safe interactions. We use cookies on our website and share those cookies with partners and third parties, like Google Analytics (you may visit to learn more about how Google uses this information). We may change the cookies and similar technologies periodically as we improve or add to our systems and infrastructure, but we generally use cookies and similar technologies for the following purposes:

  • To Operate Our Systems and Infrastructure (e.g., our website). Some cookies and similar technologies are essential to the operation of our systems and infrastructure (e.g., our website). We may use those cookies and similar technologies in a number of different ways, including for example:

    • Authentication. We use cookies and similar technologies to remember your login state, so you don’t have to login as you navigate throughout our systems and infrastructure.

    • Fraud Prevention and Detection. Cookies and similar technologies that we deploy throughout our systems and infrastructure help us learn things about the computers and web browsers used to access them. This information helps us monitor for and detect potentially harmful or illegal use or behavior.

    • Preferences. We use cookies and similar technologies to remember how you prefer to use our systems and infrastructure, so that you don’t have to reconfigure your settings each time.

  • To Analyze and Improve Our Website, Products and Services. Cookies and similar technologies help us understand how to make our website, products and services work better for you. Cookies and similar technologies tell us how people reach our website and they give us insights into improvements or enhancements we need to make to our website, products and services. For example, we use cookies to identify popular sections of our website, to recognize how frequently you have visited the website, to remember your preferences on our website, and to improve the security of our website.

  • For Better Advertising. Cookies and similar technologies can help us provide more effective advertising, whether on our website or elsewhere. For example, we might use a cookie to help prevent you from seeing the same advertisement multiple times or to measure how many times an advertisement is viewed or clicked on.

Each cookie falls within one of the four following categories:

Category

Description

Essential

Essential cookies are sometimes called “strictly necessary” as without them we cannot provide many features, functionalities or services that you need on our website. E.g., essential cookies help remember your preferences as you move around our website, products, or services.

Analytics

These cookies track user interactions, e.g., information about your visits to our website, so that we can make improvements and report our performance. This may include analyzing visitor/user behavior, so as to provide more relevant content or suggest certain activities. E.g., they collect information about how visitors use our website, which site the user came from, the number of each user’s visits and how long a user stays on our website. We might also use analytics cookies to test new ads, pages, or features to see how users react to them.

Functional

These cookies are used to remember information you have entered or choices you make (such as your username, language or your region) on our services.

Advertising

These cookies are placed by third party advertising platforms or networks in order to deliver ads and/or track ad performance, enable advertising networks to deliver ads that may be relevant to you based upon your activities (this is sometimes called “behavioral” or “targeted” advertising) on our website. They may subsequently use information about your visit to target you with advertising that you may be interested in, on our website and other websites.

First Party and Third Party Cookies

Our website may place first party cookies and allow third parties to place cookies on your device. The difference between a ‘first party’ cookie and a ‘third party’ cookie relates to the control of the party who serves the cookie. First party cookies are cookies that are specific to the website that created them. Our use of first party cookies enables us to operate an efficient service and to track the patterns of behavior of visitors. Third party cookies, on the other hand, are placed on your device by a third party (i.e., not by us). While we may allow third parties to access the Services to place these cookies on users’ devices, we do not retain control over the information supplied by the cookies. This information is controlled wholly by that third party and subject to their privacy notice/policy. The cookies that we commonly use are listed below.

First Party Cookies (i.e., cookies that Samsara serves):

Company

Notes

Lifespan

Purpose

Samsara

Keyword

180 Days

Advertising

Samsara

utm_

180 Days

Advertising

Samsara

fpv

180 Days

Advertising

Samsara

theme

180 Days

Essential

Samsara

ljs-lang

Session

Functional

Samsara

samsara-session

Session

Essential

Samsara

idle_timeout

Session

Functional

Samsara

cookieconsent_status

180 Days

Functional

Samsara

samsara_cookies

180 Days

Functional

Samsara

intmodalclose

180 Days

Functional

Samsara

pref_attempted_transition

3 years

Essential

Samsara

pref_user_locale_selected_in_setup

3 years

Functional

Samsara

cookie-banner-dismissed

3 years

Functional

Third Party Cookies (i.e., cookies served by third parties):

The following cookies are served by third parties on our Services.  For more information about these cookies and how the third party may process data obtained by them, please refer to the relevant company’s website and privacy notices.

Company*

Notes

Lifespan

Purpose

Google Ads

Used to track google ad performance

2 years

Advertising

Google Analytics

Used to store and analyze website traffic

2 years

Analytics

Facebook

Used to track facebook ad performance

3 months

Advertising

LinkedIn

User match history

30 days

Advertising

Bing Ads

Used to track bing ad performance

180 Days

Advertising

Quantcast

Used to track user on form

6 months

Advertising

Quantserve

Used to track performance of ads

30 days

Advertising

Mixpanel

Used to track page visits

1 year

Analytics

AWS ALB

Used to keep user requests on same instance of website

Session

Functionality

YouTube

Used to serve YouTube videos

180 days / Session

Functionality

Hotjar

Tracks user interaction with page

1 year

Analytics

Marketo

Tracks page visits and email engagement

2 years

Analytics

Segment

Tracks user interactions

1 year

Analytics

Lightstep

Tracks sessions for performance metrics

7 days

Analytics

Delighted

Tracks user interactions

10 years

Analytics

Cloudflare

Bot management for security on investors.samsara.com

2 years

Analytics

Zendesk

Improve user experience, track and analyze usage, navigational and other statistical information on: kb.samsara.com

30 minutes

Varies

Snow Plow Analytics (Anonymized IP)

Used to store and analyze website traffic on: investors.samsara.com

30 minutes

Analytics

*Subject to the relevant third party’s policies

The content of this policy is for your general information and use only. The cookies contained herein (particularly third party cookies) are subject to change. You acknowledge that this information may contain inaccuracies or errors and is subject to change and we expressly exclude liability for any such inaccuracies or errors to the fullest extent permitted by law.

Disabling, deleting and opting out of cookies

Before using our website, products and/or services you will be asked to consent to the use of cookies. If you do not wish to receive any cookies from our website, products and/or services please do not visit our website or use our products/services. You can disable and/or delete cookies at any time using the tools available to you in your particular web browser(s) or otherwise change your preferences by clicking here. For more information about the tools available for your particular browser, please visit the relevant support and information pages for your particular browser via, for example, the following websites:

If you disable, delete or otherwise have opted-out of cookies, please note that you may not be able to use the full functionality of our website, products and/or services. In particular, you may have limited access, features and/or functionality. Please also note that disabling cookies will not prevent you from potentially receiving generic, untargeted advertising.

Contact us

If you have any questions regarding our practices in relation to cookies and similar technologies, you may email us at privacy@samsara.com. You can also contact us by writing to us at the following address: Samsara Inc., Legal Department – Privacy Issues, 1 De Haro Street, San Francisco, CA 94107.