Field Services

Massey Services saves $1.3M in fuel costs with Samsara

After a side-by-side evaluation, Massey chose Samsara over Motive because it offered the most robust, accurate technology and aligned best with their operational culture.

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Meet Massey Services

3000+ vehicles

2,800+ employees

1M CUSTOMERS

The Challenge

Limited in-cab visibility made it difficult to protect drivers and minimize costs

Massey Services provides residential and commercial pest prevention, termite protection, landscaping, and irrigation services. Massey employees drive thousands of miles every year in branded vehicles to serve over a million customers, so it's critical they operate safely on the road.

Massey had limited visibility into unsafe driving behaviors occurring inside the cab. With so many vehicles in operation, safety-related costs such as insurance claims, vehicle repairs, and accidents quickly piled up. They needed a solution that offered comprehensive in-cab visibility, so they could proactively coach drivers on risky behaviors. "We didn't have any idea how unsafe some people are inside a vehicle," said Bryan Campbell, Director of Risk Management. "We needed that inward-facing camera to make sure we take care of the highest risk drivers that need coaching."

When evaluating a new solution, Massey piloted several providers, including Samsara and Motive. Massey sought a solution that could offer the functionality required to surface accurate real-time data, but they also knew that the change management ahead would require support every step of the way. For Massey, it was equally important that they worked with a long-term partner that could fit with their operational culture.

"Beyond performance, Samsara aligned more closely with our culture and the way we support our drivers, which made the decision to go with Samsara easy."

Bryan Campbell

Director of Risk Management

The Solution

Massey's side-by-side trial proves Samsara as the best fit in both functionality and culture

With Samsara, Massey found a partner that aligned both in terms of robust functionality and operational fit. After a rigorous evaluation over six months, Massey selected Samsara. They piloted four different vendors before narrowing their search to Motive and Samsara. "We had over 300 different items that we went over, comparing the two different companies and it was a landslide in one direction," said Campbell.

During the side-by-side trial, Massey found that Motive dash cams generated frequent alerts that disrupted and frustrated drivers, while Samsara AI Dash Cams only alerted drivers when necessary. "During the Motive trial, drivers were so stressed out by the constant alerts that they stopped hearing them after a while," said Campbell. "With Samsara, the camera would go off only when it picks up an actual event."

On top of technical capabilities, Samsara's world-class support—critical in helping them navigate their change management process—led Massey to choose Samsara. "Everyone at Samsara listens when I talk to them," said Campbell. "Samsara would bring people that are experts in the field to solve our issues and to help us get through things that we honestly would have overlooked."

Ultimately, Massey found a long-term partner with Samsara that seamlessly fit with their culture. "We picked Samsara because we wanted a long term relationship with all of our vendors in the same way we feel a loyalty to them. It's important that we can count on each other," said Campbell. "We found that kind of a bond with Samsara."

Cameras & Video

35% reduction in accidents with accurate in-cab alerts and proactive coaching

Massey sought visibility into in-cab driver behavior to help reduce accidents and higher costs. After piloting Motive and Samsara, they found Samsara's Dual-Facing AI Dash Cams provided superior, more accurate real-time alerts without causing driver fatigue. By adopting Samsara across their fleet, Massey gained reliable in-cab alerts that enabled them to proactively coach their drivers, reducing distracted driving by 27%, policy violations by 28%, traffic violations by 88%, and at-fault accidents by 35%.

Fleet Telematics

$1.3M saved in fuel costs with next-level fuel management

Massey had limited visibility into vehicle activity and had challenges with excessive idling—especially in the hot Southeast climate where air conditioning is necessary for driver safety. With Samsara, Massey transformed their fuel management, using idling alerts to manage fuel usage and the Wex integration to centralize fuel reporting. Visibility due to AI Dash Cams also helped to reduce unauthorized vehicle use. Altogether, Samsara enabled Massey to save over 250,000 gallons of fuel in one year, translating to $1.3 million in fuel savings.

Workforce Apps

90% improvement in DVIR completion rate with Samsara Apps

Prior to Samsara, Massey struggled with low DVIR compliance and paper-based inspection forms were often lost or damaged. This led to skipped inspection and caused expensive repairs and downtime. By adopting Samsara's Workforce Apps, Massey digitized the entire DVIR process, enabling drivers to complete digital checklists and upload live photos. As a result of Samsara, Massey improved their DVIR completion rate from 40% to over 90%.

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